Sunday, December 21, 2014

Important Things Need to Take Care for e-Commerce Site in 2015

As the year comes to an end and a new year begins, owners of the e-commerce site need to check the complete site that your site have all the latest features and functionality. If you have a e-commerce site then it must be you should have to one step ahead of your competitors in terms of user friendly site, fresh products, engaging e-commerce presence.

Below are some Important things to take care for e-Commerce site in 2015.

1. Mobile Experience : 

Now a days users spent more time on Mobile rather than desktop or Laptop. So, its very important to have a mobile friendly site and have mobile and user friendly navigation. Also the description and quality of the image should be very clear. And the most important thing for mobile users to have easy to pay option.

2. Image Quality : 

There is an option to enlarge the image and have good image quality. The size of the image is less but the have higher in quality.

3. Product Review : 

Customers are much more interested to buy the products which is having users reviews as well as the user star rating for the product.



4. Product Comparison : 

Before buying any products users want to do comparison for that product. Users wants to do comparison side by side such as features, specification, price, offers and reviews on every category of the merchandise. So build these comparison process very easy for the users and in returns these features help the user to spend more time on your site.

5. Sign up Process : 

Make it very simple to having sign up process. Provide Users to login via Facebook and other social platform to create an account and give them Account id and password which they can use any time. Also provide a feature called Wallet and they can easily see their last transaction history and liked products.

6. Faceted Search Query : 

Customers need more option when presented with the Search box. Making Faceted search query you need to have categories your product which are most important to your customer. For example: if someone type Black Shirt with an average rating of 4 out of 5 stars in Search box, select the closet and most likely product match rather than returning zero result for the query.

7. Social Integration : 

Make your users to like and share the products in their social network. And also like your Social pages and start talking about you and your products.


These are the some basic tips to take care for e-Commerce site.
If I missed any important points please mention in comment box to consider.

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